Peter Frampton had little commercial success with his early albums. This changed with Frampton's breakthrough best-selling live album, Frampton Comes Alive!, in 1976. "Baby, I Love Your Way" and "Show Me the Way" were singles. "Do You Feel Like We Do", despite its length, was also popular. The latter two tracks also featured his use of the talk box guitar effect. The album was recorded in 1975 with essentially a new lineup Americans Bob Mayo on Keyboards and Rhythm Guitar and Stanley Sheldon on Bass (Wills was sacked by Frampton at the end of 1974, Bown leaving Frampton on the eve of "Frampton Comes Alive", to return to England and new fame with The Status Quo), mainly at the Winterland Arena in San Francisco, California, where Humble Pie had previously enjoyed a good following. Released in early January, it debuted on the charts on 14 February at number 191. The album was on the Billboard 200 for 97 weeks, of which 55 were in the top 40, of which 10 were at the top. The album beat, among others, Fleetwood Mac's Fleetwood Mac to become the top selling album of 1976, and it was also the 14th best seller of 1977. With sales of 16 million copies it became the biggest selling live album, although with others subsequently selling more it is now the fourth biggest. Frampton Comes Alive! is 6 times platinum.
The success of Frampton Comes Alive! put him on the cover of Rolling Stone, in a famous shirtless photo by Francesco Scavullo. In interviews, Frampton has stated he regrets the photo because it changed his image as a credible artist into a teen idol.
In late 1976, he and manager Dee Anthony visited the White House at the invitation of Steve Ford, the president's son. The album put Frampton in a position to be offered, and then accept, a co-starring role with The Bee Gees in director Robert Stigwood's poorly received film Sgt. Pepper's Lonely Hearts Club Band. Frampton's career seemed to be falling as quickly as it had risen.